Curtis P.Middleton

Is YOUR business looking GOOD in your local newspaper?

"Let me Teach YOU How to submit great
Publicity Photos!"


From Curt Middleton

Dear Friend

Hello! My name is Curt Middleton. I've spent the last four decades working at small-to-medium-market sized newspapers. In my capacity as an editor of these publications, I was constantly looking for YOUR business and community organization photos to place in my newspaper.
Why? Basically, it was economic. Most small-to-medium sized markets can't afford a full-time photographer. No - I needed YOU as a photo contributor.

I've helped thousands of business owners and community groups get the most out of their marketing strategies through the proper use of today's digital photography. Now it's your turn to learn how to shoot and look good in your local paper.

Why would a newspaper want you to send photos?
It’s nearing deadline at your hometown community newspaper. This can be a frantic time for paginators (employees who actually make the pages your read). A copy editor putting together a community news page has come up short with material available to complete the page.

What to do?
This editor has a couple of choices:
1) Search for “Fill” copy to complete the page from various places including subscription sources such as Associated Press.
2) Announce throughout the newsroom if any reporters have something to fill the void.
3) Get it from YOU!

That’s right.
This copy editor is hoping YOU have sent him a piece of information, perhaps a photo or two, that will handsomely foot the bill to fill the present void on the page. The editor needs it N-O-W! And, it has to be semi-perfect, leaving little need, if any, to actually, well, edit it!

Wait!
Another editor working on a business news page also is frantically searching for a short news piece, or photo, suitable for this themed section. This editor does a database search on the newspaper’s server for a possible candidate. A couple of three are found but…they're not in the right format and there’s no time left to fix these submissions.

Hold on!
The sports section paginator is looking for a short piece or photo with a caption to fill a hole on Sports Page 2. The sports paginator finds two or three community submitted photos but they don’t pass muster.

Why not?
Small-market newspapers – and many large ones for that matter – are constantly seeking community submitted information and images to present to their subscribers and general reading public. The problems with community-submitted photos are many:
1) Photo format is not “transferrable” to a newspaper. At the point of deadline, paginators and editors are looking for something they can “cut and paste” onto the page. Little time is available to “fix” the photo.
2) Images, photos for the most part, or either the wrong format, size or not high enough quality for publication. Sometimes they not accompanied by a necessary caption.
3) People making submissions have not taken the time to get to “know” the publication – its daily, weekly, monthly sections, plus the actual contacts responsible for their creation. For example: the person responsible for business content. Furthermore, did the information you send make the newspaper’s published deadlines?

A FILLing Need
I’ve spent nearly four decades working in community journalism – nearly half as an editor – copy, sports, section and managing the entire news operation. Part of my duties as an editor was to check out both “snail” and email submissions each day for possible “fill” pieces. I can’t tell you how many of these submissions either were postponed for “fixing” or made it to the daily circular file.

What to do?
Well, after nearly 40 years I’ve experienced exactly what small-market newspapers – and yes, themed section editors of large-market publications – are looking for to “fill” the page as drop-dead deadline approaches.

I’ve got the secret to getting your publicity photos published.
What I’ve learned in a lifetime, I can share with you in a simple, step-by-step report that will gain you access to any newspaper audience anywhere. I’ve consulted with major corporations and other organizations paying top fees for my expertise and service. Hourly rates for consultants can cost hundreds for great advice.
But…through the magic of the Internet and its ability to multiply delivery of information, I can teach you the necessary secrets through my publication:

10 Tips For Successful Publicity Photo Submission

It seems that when you surf the net and find these “experts” on this or that subject they want to charge you sometimes those strange ??.99 fees. Yep, there’s always that .99 - $99.99. $79.99 or the ever popular one of $39.99.
Well, my 10 Tips For Successful Publicity Photo Submission doesn't carry a 9 in its fee. How 'bout a 7?

$7

That’s it. $7. Betcha there’s been plenty of times you’ve wasted at least $7 on something that brought NO return. This means that using the information I give you, the first time a newspaper uses your submitted material, the exposure cost you what?

$7

Have you ever bought a newspaper ad? What did you pay? Was it…

$7?

Probably not.
Even a small 2 column wide by 2 inch deep ad would cost about $20 if the rate was as low as $5 per column inch (2 columns X 2 inches= 4 inch ad). A well taken photo, formatted and sized properly, submitted where readers will definitely see it has greater value than possibly that hidden 2 X 2.

NO-RISK GUARANTEE!
I can show you how to get it in your newspaper. And, you can get this information RISK-FREE! If you follow my step-by-step instructions and you still can’t get your photos published in your local newspaper, I’ll refund your $7.



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You really have nothing to lose.